Video Feature: ALLDATA Media Day Event - aftermarketNews

Video Feature: ALLDATA Media Day Event

ALLDATA held a media day event April 3 at its headquarters in Elk Grove, Calif., to celebrate its latest accomplishment — 70,000 ALLDATA customers — and to spotlight how ALLDATA is helping automotive service professionals boost their business success. Several Babcox editors attended the event, including ImportCar Editor Mary DellaValle and BodyShop Business Editor Jason Stahl, who brought back live video interviews to share.

ELK GROVE, Calif. — ALLDATA held a media day event April 3 at its headquarters in Elk Grove, Calif., to celebrate its latest accomplishment — 70,000 ALLDATA customers — and to spotlight how ALLDATA is helping automotive service professionals boost their business success.

ALLDATA President Jeff Lagges and other company executives discussed how ALLDATA is reinventing itself for a changing market. Their presentations addressed ALLDATA’s commitment to providing high-quality OEM repair information and business solutions for automotive service professionals to help them increase their competitiveness in the marketplace, elevate their productivity and profitability, and forge stronger relationships with their customers.

ALLDATA executives also discussed today’s market challenges, how ALLDATA’s product suite can turn those challenges into opportunities and as well as the company’s vision for the future.

Several Babcox editors attended the event, including ImportCar Editor Mary DellaValle, who took a few minutes to talk with Lagges about the 70,000 customer milestone in this live video chat.

In the video below, Jason Stahl, editor of BodyShop Business magazine, spoke with Dan Espersen, senior program manager for ALLDATA Collision, about how ALLDATA’s collision product is being received in the marketplace and what sort of management tools ALLDATA is offering to streamline a body shop’s operations.

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