Patrick Zheng Yu Zhao, Chris Titmarsh and Frank Naber will head the new global units, effective August 1, 2023.
While white and black still win, chromatic colors gain market share around the globe.
BASF’s biomass balance automotive OEM coatings were first introduced in Europe this past May.
This year’s theme is “Driving digital competency and eco-effective solutions.”
Using these more sustainable product versions for vehicle coatings enables CO2 reduction of around 40% per coating layer.
The facility will focus on automotive refinish coatings and innovations beyond paint.
The agreement continues BASF’s long-standing commitment to developing new talent in the automotive refinish industry.
JLR honors BASF’s contribution to its business success, stating, “BASF’s Coatings division offers the innovative solutions that JLR needs.”
Christophe Cazabeau Appointed Head Of Surface Treatment Global Business Unit Of BASF’s Coatings Division
Before assuming his current role, Cazabeau had overseen the post-merger integration of the Engineering Plastics business of Solvay into the Performance Materials division of BASF.
Approximately 2,000 people will be trained at the RCC every year.