Yokohama Tire Names Bruce Besancon Senior Director Of OTR Sales
Besancon will report to Jeff Barna, Yokohama’s chief operating officer, and will be responsible for OTR sales.
Yokohama Tire Earns Platinum Supplier Award From Caterpillar
This is the fifth consecutive year that Yokohama has earned the award. The award went to Yokohama’s factory in Onomichi, Japan, which produces OE and replacement off-the-road tires for a wide range of equipment.
Yokohama Tire Corp.’s Vice President Of Sales Leaves Company
Rick Phillips, longtime tire industry veteran, is leaving Yokohama Tire Corp. after almost two decades to pursue other opportunities.
Yokohama Rubber Co. Celebrates 100th Anniversary
A century ago, Yokohama opened for business with one facility and began producing rubber-based products such as belts, hoses and, of course, tires.
Yokohama Tire Signs On As Official Tire Of U.S. Spartan Race
Exclusive multi-year partnership with the world’s largest obstacle race and endurance brand will spotlight the GEOLANDAR tire line and “Yokohama Tire Flip” obstacle on NBC.
Michelin North America, Yokohama Announce Price Increases
Both companies cited effects of raw material prices among the reasons for the price increases.
Yokohama Tire Corp. Donates Bicycles To Local Boys & Girls Club
The 20-inch Huffy bikes were part of a team-building exercise that capped a four-day event. Twelve Yokohama teams assembled the bikes from scratch and were awarded points and medals based on their sales presentations to a panel.
Yokohama Tire Corp. Announces Partnership With US Youth Soccer
The agreement names Yokohama as the “Official Tire Sponsor of US Youth Soccer” and as the title sponsor of the Yokohama Skills Challenge.
Friend Tire Names Winner Of Yokohama Tire Jeep Promotion
Mark Peak of Peak Auto in Girard, Kansas, is the grand-prize winner of Friend Tire’s recent Jeep Rubicon Sweepstakes, sponsored by Yokohama.
Yokohama Tire Corp. Names Jeff Barna As Chief Operating Officer
Barna will have responsibility for sales, marketing and product planning. Barna also will be on Yokohama Tire Corp.’s executive committee.