Filtration Hits The Road As FRAM Debuts Mobile Education Unit
FRAM launches summer-long tour with new mobile unit designed to engage, educate and train consumers about filtration.
FRAM Launches New FRAM Fresh Breeze Website At FRAMFreshBreeze.com
The website design offers new “customer-friendly” features including a “Where to Buy” tab with Google Maps functionality, do-it-yourself cabin air filter installation guides and instructional videos.
FRAM Expands Product Distribution At Advance Auto Parts To Include Ultra Filter
FRAM Ultra features a dual layer of synthetic filtering media, designed to deliver up to 15,000 miles of engine protection. As with all FRAM products, the new premium-positioned filter underwent rigorous testing, according to the company.
FRAM Filtration Honored For Exceptional Shipping Performance By General Motors Customer Care Aftermarket (GMCCA)
The award recognizes key suppliers who demonstrate outstanding shipping and customer service.
FRAM Filtration Announces Partnership With X Games And Racing Legend Brian Deegan
Filter manufacturer partners with top racer for the 2013 season.
New Raybestos Brand Sway Bar Frame Bushings Released For Popular Import Applications
Coverage available for 972,000 vehicles in operation.
UCI-FRAM Group Announces J. Brett McBrayer As President Of Airtex And ASC Businesses
At Airtex, McBrayer succeeds Dee Monge, who previously announced his retirement as of the end of 2012, after leading the business for more than 20 years. At ASC, Tom Blackerby will be leaving the company to pursue other interests.
FRAM Wins Popular Mechanics’ Readers’ Choice Award
FRAM is recognized by thousands of readers as their “Favorite Filter Brand.”
Executive Interview with Bob Larson, President of FRAM Filtration
In today’s AMN Executive Interview, Larson brings us up to speed on the changes at FRAM since the company was acquired as part of the sale of Honeywell’s Consumer Products Group last year.
FRAM Announces Josh Gordon as Marketing Director for FRAM Filtration
Also announced today, FRAM appointed Erica Johnson as marketing and communications manager.