University Forum to Present S.W.O.T. Analysis Of OE Dealers
It goes without saying that our industry continues to change before our very eyes. Distribution channels and methods continue to change. What worked as recently as a year ago might not be working now. The University of the Aftermarket’s annual University Forum can help you stay competitive, and keep pace with our ever-changing market. The event takes place on Sunday, Oct. 31 prior to the kickoff of AAPEX 2004. This year, University Forum will feature — Bill Hanvey, vice president of marketing for Motormite/Dorman; and Jon Owens, AAP, publisher of Counterman magazine, aftermarketNews.com and AAPEX Today at Babcox Publications. At University Forum, Owens and Hanvey will lead a presentation titled: “S.W.O.T. Analysis Of OE Dealers,” which will address this major supplier to traditional channels of the aftermarket.
Collision Industry Raises $1,500 for Washington, D.C., Children
The National Auto Body Council (NABC) recently donated $1,500 to the National Children’s Medical Hospital during a meeting held in Washington, D.C.
Executive Interview with Eric Sills, Director of Headquarter Operations, Standard Motor Products
Our latest edition of “Executive Interview” features Eric Sills, director of headquarter operations at Standard Motor Products. It’s been just about one year since Standard acquired Dana’s Engine Management division. Join us as Sills brings us up to speed on the integration, and shares some of Standard’s goals and plans for the coming years.
From the Inside: Executive Interview with Craig Anderson, President, Hercules Tire & Rubber Co.
Our latest edition of “Executive Interview” features Craig Anderson, president of Hercules Tire & Rubber Co. While Hercules has grown quietly, preferring to remain out of the spotlight, every year brings line expansions, new products and other enhancements designed to help its members and dealer customers grow their businesses. Even after selling off its core retreading business, Hercules posted its best sales year ever in 2002, and again in 2003, and saw each of its divisions turn a profit in 2003. Craig Anderson, president, sat for an interview with Jim Smith, editor of Tire Review magazine in April. The two discussed how the changes impacted Hercules, the company’s plans in the future, and how he sees the market moving in the near-term.
Executive Interview with Kathleen Schmatz, President and CEO of AAIA
Our latest edition of “Executive Interview” features Kathleen Schmatz, President and CEO of the Automotive Aftermarket Industry Association (AAIA). Schmatz became president and CEO of AAIA on Jan. 1, 2004. She had served as executive vice president of the association since January 2002. In addition to filling us in on her first few months at her new post, Schmatz shared with aftermarketNews.com updates on AAIA’s merger with AWDA, Right to Repair legislation and the Be Car Care Award Campaign.
ACDelco Wants to Reach “Real Car Guys”
ACDelco is launching new trade and consumer advertising campaigns this week designed to catch the eye of “Real Car Guys.” The campaign is being launched at this time to coincide with April’s National Car Care Month, in an effort to encourage proper vehicle maintenance. Playing off of its longstanding history in the business, ACDelco is using this new campaign to position itself as the most trusted name and leading brand in the aftermarket, for virtually all makes and models.
Bendix Brakes Expands Partnership with Pedregon Racing
Honeywell’s Bendix brakes has renewed its associate sponsorship with former Funny Car champion Cruz Pedregon for the 2004 NHRA POWERade drag racing series season. The brand has also expanded its involvement with the team by becoming an associate sponsor on 2003 Funny Car Champion Tony Pedregon’s Quaker State Funny Car.
Executive Interview with Howard Kesten, President and Founder of Workboards
Our latest edition of “Executive Interview” features Howard Kesten, president and founder of Workboards, which launched the automotive job site, aftermarketJobs.com, in December 2003. A two-time guest speaker at AAPEX, Kesten is also founder and CEO of APA Search, Inc., an executive search and human resources consulting firm serving the automotive industry. In 18 years, he has placed more than 1,600 automotive professionals. Join us as Kesten provides an introduction to aftermarketJobs.com and shares with us his predictions for the future of the aftermarket and the job market.