New Federated Television Commercials Highlight Benefits of Federated Car Care
All three commercials emphasize the advantages of having vehicles serviced by the professionals at Federated Car Care Centers, the company says.
Federated Car Care to be Presenting Sponsor of Five ARCA Races in 2011
In addition to its sponsorship of the five ARCA races, Federated is also sponsoring the Ken Schrader Racing ARCA team in 2011. The Federated Auto Parts ARCA car is being driven by Tom Hessert.
Federated Car Care Center Members Have Day of Fun ‘Getting Dirty with Kennys’
Winners spent the day dirt track racing with NASCAR drivers and Federated spokesmen Kenny Schrader and Kenny Wallace at Schrader’s I-55 Raceway in Pevely, Mo., on Sept. 13.
Federated Car Care Center Member Wins 2010 Camaro at Federated 300
Each year, Federated awards a new vehicle to one of its 1,200 hospitality guests during the pre-race festivities. After the guests drew a number, NASCAR legend Ken Schrader called On-Star from the Camaro, and On-Star announced the winning number belonging to Jennifer Palmer.
Federated Car Care Center Members Get a Chance to Race Ken Schrader
Federated Auto Parts is offering its Car Care Center members a chance to race NASCAR driver and dirt track legend Ken Schrader at Schrader’s I-55 Raceway in Pevely, Mo. To be eligible to win a chance to “Get Dirty with Kenny,” a shop must be fully enrolled as a Federated Car Care Center member by July 15. All Federated Car Care Center members in good standing are automatically registered to earn a chance to win the all-expenses paid trip to I-55 Raceway.
Federated Car Care Program Membership Up 40 Percent
STAUNTON, VA – Federated Auto Parts Car Care Center membership grew by 40 percent in 2007. “We saw a dramatic increase last year of service providers signing up to become Federated Car Care Center members,” said Phil Moore, vice president of marketing for Federated Auto Parts. “This is a proven program and the Federated members
Federated Announces “Aloha Sweepstakes” for Federated Car Care Center Members
STAUNTON, VA – Federated Auto Parts has announced the launch of the “Aloha Sweepstakes” for its Car Care Center members. “Everyone at Federated is very excited about this new promotion for our Car Care Center members,” said Phil Moore, vice president of marketing for Federated. “The ‘Aloha Sweepstakes’ is a great way to reward our
Federated Upgrades Car Care Center Program
The enhanced program features updated signage, marketing support, image-enhancing tools, wearables, business management assistance and other information to help with day-to-day shop operations.
Federated Makes Enhancements To Car Care Program
These new programs are in addition to the other strong programs available to Federated Car Care Centers.
Federated Awards Car Care Scholarships
The program is funded by Fisher Auto Parts and administered by the University of the Aftermarket Foundation in memory of the late Art Fisher, founder of Federated Auto Parts.
