Cooper Tire Puts on its Game Face
The official tire of six NCAA conferences, Cooper Tire & Rubber is taking an experimental approach to building regional brand awareness through a series of pre-game and on-court interactive promotions at upcoming NCAA basketball games. “We’re aiming to activate our corporate partnerships by pushing our involvement past simple signage, and enhancing our consumer’s sports experience,” said Pat Brown, vice president of advertising and communications at Cooper Tire.
Myers Industries To Buy Michigan Rubber Products and WEK Industries
Myers Industries has signed an agreement to acquire the stock of two companies that supply rubber and plastic products to the automotive industry. Myers is set to acquire Michigan Rubber Products and WEK Industries, which had combined net sales of approximately $60 million in 2003. The transaction is expected to close in early March, subject to customary conditions of closing.
Modine Wins High Volume Condenser Program from PSA
Modine Manufacturing Co. has received the largest condenser order in the company’s 88-year history, from the European automobile manufacturer PSA Peugeot Citroen. The condensers will be used in several models for PSA, which has been one of the fastest-growing carmakers in the past five years. Modine will start production in 2006 for the anticipated $15 million order, approximately half of which represents incremental business. The air conditioning condensers will be manufactured in a highly specialized facility in Austria, which started in 1984 as a joint venture.
CBS Segment Featuring ASA’s Ron Pyle Sparks Criticism from Insurers, Repairers
The Automotive Service Association’s (ASA’s) Chief Staff Executive Ron Pyle was recently featured in two CBS programs that addressed the issue of insurer-owned body shops. A number of insurers and repairers responded negatively to the segment, including the National Auto Body Council (NABC), which sent a stern letter to CBS News stating that the segment didn’t live up to its sensationalized billing, when Dan Rather told the viewing audience to stay tuned to see how consumers are possibly being ripped off by collision repair shops.
Toyo to Build U.S. Tire Plant
Toyo Tire & Rubber Co. has announced it will build a new manufacturing plant in the U.S. for the production of passenger car and light truck tires. The new plant will be located in the eastern-half of the U.S., with start-up scheduled for early 2006. Toyo said it will invest $150 million in the facility, which is expected to produce approximately two million passenger car and light truck tires annually.
“DST Asks” Parts Distributors: Which Features of a Computerized Business Management System are Most Useful to Your Business?
Our youngest readers may not be able to remember that there was a time before remote control technology when changing the channel on your television actually required getting up off the couch and making the long walk over to it. “Channel surfing” only existed when you could get one of your kids to sit next to the TV and turn the dial for you. Life was brutal then.
Edelbrock 2004 Catalog Now Available
The new 2004 Edelbrock Catalog for American Cars & Trucks is now available. Sporting a historic cover shot of Vic Edelbrock Jr. with his father’s just-restored ’32 Ford Roadster, the new catalog has 244 pages of automotive parts including manifolds, shocks, cylinder heads, fuel pumps, carburetors, camshafts, headers, crate engines, etc. It is also the company’s largest catalog to date.
Former Dow Engineering Plastics Executive Joins Penda Corp.
International plastics executive Ulf Buergel has been appointed president and COO of Penda Corp., a leading manufacturer of light-truck bedliners. Buergel joins Penda following a 20-year career with The Dow Chemical Co. in Midland, Mich.
Executive Interview with Jim Taylor, CEO of Thomas Group
Our latest edition of “Executive Interview” features Jim Taylor, CEO of the Thomas Group. Taylor joined the Thomas Group in 2001 as vice president and CFO. From 1997 to 2001, Taylor served as president of the Chancellor Group, a Dallas, Texas, management consulting firm, where he assisted companies in restructuring, raising funds and completing initial public offerings. Join us as Taylor tells us more about the Thomas Group culture and how it works for its clients.
Timken to Become NASCAR Contingency Sponsor
Timken has signed on as a contingency sponsor of the NASCAR Busch Series for three years, beginning with the 2004 season. The Hershey’s Kisses 300 at Daytona International Speedway, which took place last weekend, was the first time the Timken logo appeared on multiple NASCAR stock cars.