Hankook Tire America Announces New Senior Vice President of Marketing and Sales
Denlein has approximately 17 years of experience in the tire industry, and most recently served as director of sales for Yokohama’s consumer division. He comes to Hankook Tire with a proven track record of increasing sales and a wealth of knowledge in understanding retail and wholesale business.
Yokohama Shifts Focus in Vietnam Following Wrap-Up of Joint Venture
YTVC will be integrated into Yokohama Tire Vietnam Inc., a 100 percent-owned subsidiary of Vietnam Rubber.
Yokohama’s ‘Home Team Pride’ Jersey Promotion Kicks Off with Four NFL Teams
The promotion, designed to increase traffic at dealer stores, runs Sept. 15 to Oct. 31 with the Chicago Bears, Dallas Cowboys, Baltimore Ravens and New England Patriots.
Yokohama Tree Planting to Support Disaster Recovery
Yokohama Rubber Co.’s (YRC) tree-planting efforts will take on new significance as it undertakes creation of a model forest as part of its support of Japan’s recovery from the Great East Japan Earthquake.
Yokohama Launches New e-STORE
Website is live and features Yokohama-branded merchandise, as well as apparel for men, women and children.
Phase III of Yokohama’s ‘Forever Forest’ Program Branches Out at Salem, Va., Facility
Environmental project aims to plant 500,000 trees worldwide by 2017.
Yokohama Adds Commercial Dealer Network
The Yokohama SmartSolution Certified Dealer Network offers trucking fleets 24/7 emergency service, national fleet pricing and web-based tools and training to help lower costs.
Monro to Purchase Virginia’s Kramer Tire
Monro Muffler Brake has entered into an agreement to purchase all assets of Norfolk, Va.-based Kramer Tire Co., which operates 20 retail locations, two wholesale tire centers and two truck tire centers.
More Consumer Tire Price Hikes Ahead
Yokohama Tire Corp. announces plans to adjust prices on all consumer tires up to 8 percent as of March 1.
Yokohama Launches Phase II of its ‘Forever Forest’ Program at U.S. Headquarters
To date, more than 200,000 trees have been planted through the program.