Mitchell 1 Partners Industry Leaders to Promote eAutoRepair to Do-it-Yourselfers
Following the recent introduction of eAutoRepair, Mitchell 1 has partnered with NAPA, O’Reilly Auto Parts, Worldpac, Universal Technical Institute, United Recyclers Group (URG) and others to make the self-help software more readily available to the at-home auto repair enthusiast. eAutoRepair.net is an Internet-only program specially designed for the car-savvy do-it-yourself repair devotee.
Executive Interview with Dave Ellingen, President and CEO of Mitchell 1
Mitchell 1 got its start back in 1946 when Glen Mitchell started a business out of creating simplified parts replacement books. In those days, OE parts replacement books could be complicated and difficult for the counterperson to use. As a counterperson himself, Mitchell saw a better way to organize parts replacement books, and from his vision, Mitchell 1 was born. Dave Ellingen, president and CEO of Mitchell 1, shared with aftermarketNews.com some of his thoughts on the roadblocks to getting more repair shops to embrace technology, and how parts suppliers are working to move the effort forward.
The Top Ten Newsmakers of 2004
For the first time ever, Counterman magazine and aftermarketNews.com bring you The Top 10 Newsmakers of the Year. Our editorial team took a look at some of this industry’s most influential leaders and selected the 10 we believe have had a direct impact on the success of the aftermarket in 2004. Beyond that, we believe these individuals have helped set the stage for an even more productive future for our industry.
DST Asks: How Do you Make Strategic Business Decisions
There are almost as many sources of reference for making strategic business decisions as there are choices for planning and securing your future. Our respondents to last week’s question were in agreement that it takes collaborative efforts to design and implement a corporate roadmap, including internal management, consultants, observing and copying competitors’ strategies, industry journals and publications and technology supplier partnerships.
MEMA Joins Aftermarket eForum as Sponsor
MEMA has joined as a sponsor of the 2004 Aftermarket eForum scheduled for Monday, Aug. 2, through Wednesday, Aug. 4, in Chicago, Ill. Other sponsors of this industry-wide event include the Automotive Aftermarket Industry Association (AAIA), the Specialty Equipment Market Association (SEMA), the Automotive Warehouse Distributors Association and the Automotive Industries Association of Canada (AIA), R.L. Polk & Co., Comergent, Evant, Gcommerce, Prescient Technology, DST and WorldPac.