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The Week in Review (Dec. 4-8, 2006)

By Amy Antenora Editor The Week in Review offers a snapshot of the most read stories of the week as seen on aftermarketNews.com. To access the complete stories, simply click on the highlighted links. If you missed reading one of our daily news emails, click on any of the dates listed at the bottom of the

The Week in Review (Nov. 27-Dec. 1, 2006)

By Amy Antenora Editor The Week in Review offers a snapshot into the most read stories of the week as seen on aftermarketNews.com. To access the complete stories, simply click on the highlighted links. If you missed reading one of our daily news emails, click on any of the dates listed at the bottom of

The Week in Review (Aug. 28 – Sept. 1, 2006)

By Amy Antenora Editor, aftermarketNews Due to the Labor Day holiday, our Week in Review email, typically issued on Friday afternoons, is being distributed today. With today’s Week in Review email, we unveil a new format, designed to highlight the week’s most interesting events and make it easier than ever to catch up on important

World Source One Now Offers Free 24-Month Roadside Assistance

NEWARK, CA — Worldpac’s World Source One line of Exact Fit batteries now carry a 24-month roadside assistance warranty. In the event a consumer has a problem with a World Source One battery during the first 24 months of use, a tow truck will be dispatched to jump or tow the vehicle to the nearest

Redefining Reman

For many reman products, the core market remains healthy. According to Frost & Sullivan, however, metal prices have gone up, creating increased competition for cores, making it more difficult for remanufacturers to obtain certain hard-to-find ones. The study says that scrap metal is so valuable that people are buying up starter and alternator cores to sell as scrap rather than for use by remanufacturers. Thus, among certain product categories, the core market is tightening up, creating additional pressures.

LIVE FROM GAAS — Who Needs Marketing? You Do

In today’s increasingly competitive marketplace, promoting your business or brand with strong marketing isn’t just a strategy. It’s a necessity. …according to some. Others aren’t so sure it’s of value.

Executive Interview with Peter Culley, Vice President Aftermarket for PBR International Limited

Peter Culley, vice president aftermarket for PBR International Limited, has devoted his entire working life to the automotive brakes industry. With a background in mechanical engineering and extensive experience in global automotive markets, including a 25 year association with the North American market, Culley has been instrumental in orchestrating PBR’s global aftermarket expansion.

Network Amid Automotive History GAAS Reception on May 17

The Global Automotive Aftermarket Symposium (GAAS) Reception scheduled for 5:30-7 p.m. on Wednesday, May 17, will offer participants the opportunity to network with industry colleagues while experiencing automotive history at the Automotive Hall of Fame in Dearborn, MI. Sponsored by Universal Underwriters Group and Industrial Market Research, the event concludes the symposium’s first day of presentations by top-level industry leaders and analysts. GAAS participants will be taken from the symposium venue at the Hyatt Regency to the nearby Automotive Hall of Fame via buses, sponsored by BB&T Capital Markets.

GAAS Panel to Discuss the Importance of Marketing

A panel of marketing executives will examine the importance of marketing within the automotive industry on Wednesday, May 17, at the Global Automotive Aftermarket Symposium (GAAS) at the Hyatt Regency in Dearborn, MI. The function of marketing has undergone a lot of change in the automotive aftermarket. What was once a discipline driven by manufacturers, has evolved into a highly participative process among manufacturers, distributors and retailers. A panel of marketing experts will look at the changes marketing has undergone in the last 10 years, the state of current programs and what lies ahead.

Executive Interview: A Sneak-Peak into Continental Teves’ New ATE-Branded Brake and Rotor Program

In late August, aftermarketNews’ Brian Cruickshank met with the marketing team from Continental Teves at its Frankfurt, Germany headquarters. He was invited to attend a special advance look into Continental Teves’ plans to roll out a greatly expanded all-makes premium brake and rotor program for the North American aftermarket. Cruickshank sat down with the program’s key marketing leaders to discuss the announcement, which will be officially made at the AAPEX Show in Las Vegas.