ANOKA, MN — Lund International has announced the appointment of a new public relations representative effective Aug. 1. Wade West has spent the past 10 years in the magazine business as an editor and will bring his editorial perspective to Lund International’s media relations initiatives.
Wade was the executive editor at American Snowmobiler Magazine and editor at Maximum Sled Worldwide. He has also been a freelance writer for other titles and has worked as a communications consultant for large corporations and small businesses.
“Wade will be our primary media contact,” said Lund International Marketing Communications Manager Jay Lusignan. “He’s the person to call to handle all editorial questions. In addition to his technical background, Wade’s photography and communication experience will be an asset to the company and we’re pleased to have him on board. Please join me in welcoming Wade to our team.”
Lund International manufactures accessories for the automotive aftermarket sold under the brand names AVS, Deflecta-Shield, Lund, Nifty and Trenz.
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