Jmpr, a division of imre, announced that it has been named agency of record for Edelbrock LLC, one of the world’s most iconic and innovative designers, manufacturers and distributors of aftermarket performance parts.
Jmpr will support Edelbrock by enhancing awareness for the brand’s product offerings in the late-model and classic muscle car, hot rod, off-road and JDM sectors among others, while assisting the company with upcoming product launches and sponsorship announcements. The agency was selected by Edelbrock due to its more than 40 years of experience in the automotive aftermarket, business and lifestyle sectors.
“Edelbrock is rapidly moving forward as we expand our product lines to state-of-the-art performance upgrades for early and late-model cars and trucks,” said Don Barry, president and CEO of Edelbrock. We look forward to jmpr telling the world about our new Pro-Flo 4 EFI kits, AVS2 Series Carburetors, E-Force Supercharger Systems and Edelbrock Diesel Cylinder Heads.”
Started in 1938 by Vic Edelbrock Sr., Torrance, California-based Edelbrock operates five manufacturing facilities in the United States, which are responsible for producing more than 8,000 SKUs and employing more than 650 team members. Product offerings include the company’s popular E-Force Superchargers, Pro-Flo 4 Electronic Fuel Injection, AVS2 and Performer Series Carburetors and Intake Manifolds, among a number of other performance parts.