ExxonMobil Celebrates 30 Years for Mobil 1 - aftermarketNews

ExxonMobil Celebrates 30 Years for Mobil 1

ExxonMobil is celebrating the 30th anniversary of the introduction of Mobil 1 synthetic motor oil. First introduced in 1974, Mobil 1 has become the world's number one-selling synthetic motor oil, according to the company. ExxonMobil kicked off a celebration for the brand on April 13 in Beaumont, Texas, where Mobil 1 is manufactured and distributed for all of North and South America.

FAIRFAX, VA — ExxonMobil is celebrating the 30th anniversary of the introduction of Mobil 1 synthetic motor oil. First introduced in 1974, Mobil 1 has become the world’s number one-selling synthetic motor oil, according to the company.

ExxonMobil kicked off a celebration for the brand on April 13 in Beaumont, Texas, where Mobil 1 is manufactured and distributed for all of North and South America.

“Mobil 1 synthetic motor oil began a revolution in motor oil technology that has vastly improved the performance of automobile engines,” said Bill Maxwell, senior engineering advisor, ExxonMobil Research and Engineering Company. “Thirty years later, Mobil 1 continues to be the leader in delivering innovative solutions that allow drivers to protect and push their engines to the maximum.”

In 1974, Mobil 1 became the world’s first internationally available synthetic motor oil. Launched during the energy crisis, Mobil 1 synthetic motor oil not only provided superior lubricating properties, but improved fuel efficiency. According to the company, the first Mobil 1 formula reduced gasoline consumption by 5 percent, compared to conventional oils.

ExxonMobil plans to celebrate the 30th Anniversary of Mobil 1 throughout 2004 with a number of activities. ALLTEL/Mobil 1 NASCAR driver Ryan Newman and his pit crew will supervise changing the oil of some lucky Beaumont, Texas, residents. Newman will also run a special Mobil 1 30th anniversary racecar at the Auto Club 500 at the California Speedway in Fontana, Calif.

ExxonMobil will offer NASCAR fans the chance to obtain a Mobil 1 30th anniversary memento of their own. For a limited time, consumers can receive a replica of the commemorative edition Mobil 1 30th anniversary #12 Mobil 1/ALLTEL car by mail when they purchase a Mobil 1 oil change or 6-quarts of any Mobil 1 motor oil.

For more information, go to: www.Mobil1-30thanniversary.com.

_______________________________________

Click here to view the rest of today’s headlines.

You May Also Like

Dorman Releases New Chassis Parts, Heater Hoses

New products include a body mount bolt kit for GM pickups and suspension control arms for various vehicle makes.

Dorman-Products-building-HQ

Dorman Products, Inc. has unveiled over 200 new motor vehicle and heavy-duty truck repair solutions this February, catering to automotive and heavy-duty parts distributors, retailers and repair shops, the company said. The latest releases encompass a range of repair solutions, including components like chassis parts and heater hoses, as well as park assist cameras and transmission coolers.

Arnott Releases Over 20 Products in February

Included in the release are air springs, new air struts, new coil-over strut assemblies, new shocks, coil spring conversion kits, air suspension compressors and solenoid valve blocks.

Arnott Releases Over 20 Products in February
CRC Industries Expands Evapo-Rust Line 

A new one-quart canister size for CRC’s Evapo-Rust brand of rust remover hits retail shelves this month.

CRC Industries Expands Evapo-Rust Line 
DMA Industries Announces Expanded BrakeMaster Line

The new release includes 17 brake wear sensors, featuring nine automotive sensors and eight truck sensors.

DMA Industries Announces Expanded BrakeMaster Line
Allison Ventures Makes Strategic Investment in Niron Magnetics

Sustainable non-rare earth permanent magnets for integration in EV propulsion motors and renewable energy systems will be developed.

Allison Ventures Makes Strategic Investment in Niron Magnetics

Other Posts

The Packaging Pickle & Sustainability

While Valvoline Global Operations is working on the molecular make-up of its products, one area of improvement for the company is packaging.

Valvoline-packaging
Philips Introduces New Xperion 3000 LED Work Light Line

The new line includes 10 work lights, nine of which are powered by rechargeable lithium batteries. 

Philips Introduces New Xperion 3000 LED Work Light Line
Cloyes Gear & Products Acquires Automotive Tensioners Inc.

The partnership aims to deliver an improved and cohesive timing system solution to modern automotive repair shops, Cloyes said.

Alltech Automotive Adds Wheel Hubs to QualityPro Brand

The QualityPro wheel hubs feature an e-coating treatment aimed at enhancing corrosion resistance in an environmentally friendly way.

Quality-Pro-wheel-hubs