GRAND RAPIDS, Mich. — New Life Transport Parts Center has announced the appointment of Bruce Black as its new vice president of sales.
Black comes to New Life after 35 years with Trailmobile, the last 10 years of which he served as president and chief operating officer, responsible for both manufacturing and aftermarket parts operations.
In his new role, Black’s responsibilities will include directing all of New Life sales activities.
New Life President and CEO Bob Hinton commented, “Bruce’s reputation in our industry is one of the best out there, and we are excited to add his experience and talents to help build our business.”
Black will be based out of the New Life Corporate offices in Grand Rapids, Mich. The company operates out of seven locations with distribution centers, and recently added a sales office in Florence, Ky.