HAMBURG, Germany — German manufacturer Wulf Gaertner Autoparts AG has completely redesigned the Web site for its Meyle brand. At the heart of the new site is the range of 12,500 products for passenger cars, vans and commercial vehicles with special focus on technical characteristics and quality standards. The functions of the Online Product Catalog (OPC) have been streamlined to make it easier to search for and identify correct spare parts and find relevant product information. 
The completely overhauled Web site features valuable content for automotive professionals and potential employees in five languages.
“The Internet has become a prime source of information for our customers. The new and more user-friendly design combined with the most technologically sophisticated search options offered by the Online Product Catalogue allows for fast and efficient product data queries,” said Sigrid Krause-Solberg, marketing, sales and project manager at Wulf Gaertner Autoparts.
The upgraded OPC groups the Meyle products according to passenger car, van and commercial vehicle applications and allows for product search by part number, original reference, industry standard reference or part description. Thanks to the new advanced search function, users can now search by manufacturer, model, engine, model type and by key number in German-speaking markets. The product pages store comprehensive technical data, which can also be downloaded, in addition to references, vehicle applications and helpful graphical media. The member area reserved for customers and business partners also features parts lists, accessory parts, current prices and part availability.
The flagship products in the Meyle product range are re-engineered Meyle-HD parts. The Web site content has been modified so as to accentuate the stringent manufacturing and quality control standards these parts are designed to meet. “Supplementary information such as films documenting individual production steps and credits to cooperation partners testify to the uncompromising quality of our part,” said Krause-Solberg. “This way, our revised Web site mirrors both our excellent product quality and leading international profile.”
Facts and figures about Wulf Gaertner Autoparts AG and the company’s commitment to quality and tradition can be found in the Company menu. On the Careers pages applicants can find detailed information on job opportunities. A wealth of services including technical information, Pit-Stop training calendar and training material round out Meyle’s Internet presence.
Go to www.meyle.com to check out the new site.
