Champion Brands, a global provider of lubricants, additives, chemicals and engine oils, announced this week that All-Midwest Sales LLC has become its Racing and Performance Aftermarket Rep Agency for Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina and Virginia.
All-Midwest Sales LLC, was founded in 1968 and is headquartered in Strongsville, Ohio. Champion has selected the rep agency to increase the distribution of its racing and performance products in the Southeast region of the United States.
“We believe in All-Midwest Sales LLC (AMS) wholeheartedly; we have a great respect for the people and the quality of service they provide,” said Karl Dedolph, director of Racing and Performance Products for Champion Oil. “They are a forward-thinking company with a great talent pool. AMS is known for having a family atmosphere, strong business relationships, technical expertise, and being able to meet customer’s needs and expectations.”
“Not only is AMS one of the performance industry’s largest rep organizations, but it is recognized with some of the most talented and knowledgeable associates available. Associates whose backgrounds cover just about every accomplishment within the industry. The AMS associates are often awarded “Rep of the Year” from many of the companies they represent,” added Dedolph
“The All-Midwest Sales LLC, team of professionals, provide the depth of knowledge of their particular markets and place more personnel in the field than would be economically viable for the manufacturer,” stated Jim Morehouse, president of AMS. “The manufacturer is able to use the services of personnel that concentrate on particular market areas. We provide in person sales calls that offers additional attention to the manufacturer’s needs when introducing new products or programs to the market.”
“We follow up after the initial sales call to offer assistance, suggestions, and feedback to our manufacturers and the customers,” added Morehouse. “We assist “to complete the loop” in helping bring about successful results in a timely manner. We conduct open houses, seminars, and regular frequent training sessions to keep Jobbers, WDs, MWD, Engine Builders, and prospects better informed about the manufacturer’s products.”
Morehouse added, “Champion is a great company with a very large offering. They do more promotions, marketing and advertising than most oil type companies. Looking forward to working with them.”
