OEC recently hosted a Parts Roundtable with three key players with differing perspectives on how the COVID-19 pandemic impacted the industry and how to move forward.
The discussion primarily focused on industry struggles, tools for adjusting to adversity, and finally and most importantly, industry recovery. The panelists discussed how dealers can focus on recovery, addressing everything from maximizing your current customer base to the importance of promoting the benefits of OEM parts.
Access to this webinar from OEC is available here.