Brake Parts Inc (BPI) recently received a silver Content Excellence Award from the Automotive Content Professionals Network (ACPN) for the company’s Raybestos web catalog, during ACPN’s conference for catalog and content managers.
“We are truly honored to be recognized by ACPN with this prestigious award for our efforts to provide a superior, comprehensive web catalog to help our customers’ businesses excel,” said Paul Gurns, manager, master data management and product support for Brake Parts Inc. “We adhere to the highest standards and go to the greatest lengths to provide our customers with the best technology possible to meet their ongoing needs.”
Judges evaluated all web-catalog entries based on design, navigation, catalog content, technology, interactivity and innovation.
Located at www.raybestos.com, the Raybestos web catalog contains key features such as competitor interchanges, enhanced sorting and filtering, new number announcements, buyer’s guides and search history. It also includes product specifications, attributes and images, as well as product comparisons with the ability to see up to four at a time.
“The Raybestos web catalog was built using state-of-the-art technology for optimal performance,” BPI said in a news release. “Whether working from a desktop, smartphone or tablet, customers can accurately and efficiently find the part and application data they need.”
