ITW Global Brands has announced a significant personnel transition and new hire to the company. Debbie Hodson has transitioned to strategic brand director in the Car Care Division, and Jamiese Miller has joined the organization as the R S/S Director of MARCOM and category management. Both Hodson and Miller are based out of the company’s headquarters in Houston.
Since starting at ITW Global Brands in 2011, Hodson has led the MARCOM team, first in support of Car Care and later supporting the R S/S organization. During her time with the R S/S organization, Hodson held a leadership role for the category management team, driving sales and increasing organic growth while building a robust and effective MARCOM function.
“It’s with great pleasure that the ITW Global Brands family ushers Debbie into her new role as strategic brand director in the Car Care division,” said James Stone, vice president and general manager, ITW Global Brands Car Care. “For the past seven years, Debbie has been instrumental in the success of our MARCOM team, and we look forward to the fantastic contribution she will bring for years to come.
Miller joins ITW Global Brands as director of MARCOM and category management, the position previously held by Hodson. Miller comes to the company from The Coca-Cola Co. in Atlanta, where she spent the past 10 years in progressive capacities, most recently as the connections planning and investment senior manager. She brings a deep background in digital marketing, sports and sponsorship activation, media planning and merchandising, including the ‘Share A Coke’ campaign and a partnership with NBA superstar LeBron James. Prior to The Coca-Cola Co., she worked in customer marketing and promotional roles for Georgia Pacific and General Mills.
“Jamiese’s versatile background leading large-scale initiatives and event activations with Coca-Cola makes her an incredible addition to the ITW Global Brands family,” Stone said. “As we continue to expand ITW Global Brands’ portfolio of products, we are confident that Jamiese’s talent and expertise will continue to drive momentum for our MARCOM team.”
To learn more about ITW Global Brands, visit itwgb.com.
