SAN ANTONIO, Texas – The Aftermarket Auto Parts Alliance has promoted Megan Hastings to digital marketing and training manager to address the company’s needs in developing and executing digital marketing programs.
“We have been consistently impressed with both Megan’s skills and attitude since she joined the Alliance in 2012,” said John Washbish, president and CEO of the Alliance. “As the Alliance moves to ratchet up our capabilities in the critical areas of digital marketing and training, it is clear that she is the right person to lead this charge.”
“Digital marketing is an ever-changing world,” said Hastings. “It is my personal goal to support the Alliance membership, customers and channel partners in selling more parts through meaningful, timely communications using effective digital marketing strategies.”
Hastings previously held the position of marketing and training specialist for the Alliance. Before joining The Alliance, she worked for the United States Department of Defense, where she was recognized by the Brooke Army Medical Center (San Antonio Military Medical Center) Commanding General for excellence in caring, learning and readiness. Prior to that, Hastings was employed as a team lead in government contracting at Accenture. She earned her bachelor’s degree in English from Angelo State University and a master’s degree in business from Texas Tech University. Hastings is an active volunteer at the National Multiple Sclerosis Society (NMSS), serving on the organization’s leadership committee for five years. Recently, she was featured in the NMSS nationwide newsletter (MS Connection) for her efforts in constructing an event connecting individuals living with MS to local services, doctors and research studies.
