Akebono Brake Corp. Continues Commitment To USA Through Its Aftermarket Ceramic Brake Pad Manufacturing - aftermarketNews

Akebono Brake Corp. Continues Commitment To USA Through Its Aftermarket Ceramic Brake Pad Manufacturing

Company's application-specific ceramic formulations are available to more than 98 percent of vehicles on the road.

FARMINGTON HILLS, Mich. – Akebono Brake Corp. says it is continuing its commitment to the United States with its ultra-premium ceramic disc brake pad line manufactured 100 percent in the U.S. According to Akebono, this enables the company to maintain superior quality and proprietary control throughout the manufacturing process.

“Akebono’s fully-validated braking solutions follow the most stringent quality standards, enabling us to have exclusive control of our manufacturing, testing and technology right here in the U.S.,” said Ken Selinger, director of aftermarket sales and marketing, Akebono. “Our commitment to U.S. manufacturing and the economy has solidified Akebono’s position as an industry leader in many areas. We have proven our commitment to leading with innovation as the inventors of Akebono Ceramic Technology and the first to market fully compliant low-copper brake pads that were 16 years ahead of the upcoming 2021 regulations.”

Offering application-specific friction formulations, Akebono’s Pro-ACT, EURO and Performance Ultra-Premium ceramic brake pads are OE-engineered to enhance the model-specific performance demanded by each vehicle, the company states.

More than 40 percent of the vehicles rolling off assembly lines in the U.S. are equipped with Akebono brakes. Akebono applies its OE technologies and extensive R&D to its aftermarket products that are known throughout the industry for their unmatched noise, vibration and harshness control.

“The most important measurements for our customers are quality and availability,” added Selinger. “With a less than 1 percent warranty rate and a 99 percent fill rate, Akebono leads the industry with customer commitment and satisfaction.”

Akebono has continually invested in the U.S. economy and labor force since the inception of its first U.S. manufacturing plant in 1986, and has grown to four U.S. manufacturing centers employing more than 3,500 people.

Its line of ultra-premium ceramic brake pads will be on display at booth No. 638 at the Automotive Aftermarket Products Expo (AAPEX) on Nov. 4-6 in Las Vegas.

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