FULLERTON, CA — Yokohama Tire has selected Culver City, CA-based Kovel-Fuller Inc. for advertising strategy, creative development, media planning, media buying, point-of-sale and other marketing collateral.
Kovel-Fuller’s assignments will cover Yokohama’s multiple business divisions, which are the consumer sales, commercial sales, and OTR (Off-The-Road) sales.
For more information about Yokohama, visit: http://www.yokohamatire.com.