VAN BUREN TOWNSHIP, MI — Football fans can now show their colors in a bold new way, thanks to a new agreement between Visteon Corp. and the National Football League (NFL), making Visteon the officially licensed provider of NFL Team Custom Windshields.
Similar to Visteon’s NASCAR Performance windshields, which feature the NASCAR logo in black and white or color, the NFL Team Custom windshields feature a sports fan’s favorite NFL team logo with complementary graphics in the shade band across the top of the windshield. The design is fused between the vinyl interlayers of the glass, making the logo a permanent, fade-resistant part of the windshield.
According to Greg Gyllstrom, vice president and general manager of the Visteon North America aftermarket organization, it is the mass appeal of both sports that makes these products a viable concept. “Automotive glass customization is a fresh new concept in the vehicle personalization market, and we’re leading the way with this latest line of custom windshields,” said Gyllstrom.
According to Gyllstrom, the vehicle personalization market in the United States is rapidly growing, with sales forecasts of more than $15 billion in 2008, up from $9.3 billion in 2002. Within this market, body accessories for light trucks is the largest and fastest-growing product grouping.
NFL Custom Windshields are currently available on a wide variety of light truck and SUV models.
For more information, and to view the windshield options online, go to: www.evisteon.com/customglass.
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