CANTON, Ohio — The Timken Co. will have its products featured in upcoming episodes of the SPEED channel shows Two Guys Garage and Truck U. Timken tapered roller bearing sets will be shown on Two Guys Garage during repairs to a 1967 Ford Mustang.
This new episode will air for the first time on Nov. 5 at noon (ET). The Truck U program will feature Timken hub unit bearings during a "Break Room" segment in its Nov. 12 episode, scheduled to air at 3:30 p.m. (ET).
"With our extensive history serving the automotive industry, we’ve been able to garner outstanding brand recognition," said Barry Harris, manager of strategy, cataloging and marketing for Timken. "We are building on that strength with a new generation of installers and enthusiasts, and are delighted to have Timken products featured on popular shows they watch."
Harris said a recent study conducted by an independent research firm of independent repair shops in the United States revealed that 90 percent of technicians are familiar with the Timken brand. That same study revealed installer’s preference for Timken wheel bearings over other premium brands by a two-to-one margin. When asked why they trust Timken over others, respondents cited quality, reliability and the long performance life of Timken products, the company says.