SANTA ANA, Calif. SaviCorp, maker of the DynoValve, has announced that Lauren Fix, "The Car Coach," is joining the company as product spokesperson and media relations spokesperson effective immediately.
Fix is an ASE-certified technician and SAE engineer and is frequently interviewed on television as an expert on automotive care and industry topics.
"Lauren Fix will be a great asset to help market the value of using the DynoValve and we are honored to have her as part of our team," said Serge Monros, CEO of SaviCorp. "I have followed her work for several years now and have always wanted her to help us promote the DynoValve. We’re excited to have her on board."
Fix has been seen on national programs including CNN, MSNBC, The Today Show, Good Morning America, Fox News Channel, Fox Business Channel, The View and many local television stations all across the country.
"I am very excited to be joining the DynoValve team and am looking forward to working on highlighting this product, especially with gas prices expected to remain high. After reviewing the system and how the DynoValve works, the product is really needed for big corporations looking to save on gas costs for their fleets and for the day-to-day consumer to save gas on their individual vehicles," said Fix.
Fix has worked for brands including Midas, USAA, Auto Service Plus, Royal Purple, Michelin, AutoTrader.com, and a long list of clients in the automobile and aftermarket category promoting each in commercials, personal appearances and other marketing related campaigns.
"I’ve worked with Lauren for almost seven years, and she was at the top of my list to help market the DynoValve," said Rick Thomas, chief marketing officer for SaviCorp, maker of the DynoValve. "Her energy and enthusiasm for the DynoValve and her experience in the automobile industry makes her a perfect partner for our future marketing efforts for the DynoValve."