PPG Launches Marketing Initiative, Positioning as ‘Surfaces’ Company
The first of its kind for the company, the marketing communications initiative aims to redefine the PPG brand by showcasing the unique ways it brings innovation, sustainability and color technologies to its customers in a wide range of markets.
Herman Trend Alert: Flexibility — An Increasingly Important Benefit
The brand new “Survey on Workplace Flexibility” from WorldatWork offers some startling findings.
Herman Trend Alert: HR Responds to the Economy and Labor Market (Part 2)
This week, we offer you Part Two of the highlights from the 2010 Towers Watson Global Workforce Study.
Executive Interview with Alan Barlow, Sr. Vice President and General Manager Specialty Products, Osram Sylvania
In today’s Executive Interview, Barlow talks to aftermarketNews about the new Headlight Restoration Kit and other new products the company has developed this year. In addition, he sheds light on the trends that influence the creation of new products and the methods the company uses to reach out to consumers today.
Johnson Controls Donates $130,000 to Support Hurricane Relief Efforts in Monterrey, Mexico
The donation will be used to aid the local community and Johnson Controls employees who were impacted by the hurricane.
Doug Oberhelman Elected Caterpillar CEO
Jim Owens steps down as CEO, remains chairman through Oct. 31.
SCRS Offers Details on its Repairer Driven Education Program at This Year’s SEMA Show
The seminar topics will range from how to legally and practically address steering, to getting ready for transitioning your business to a lean model; understanding and performing OEM recommended repairs to finding out how ‘quirky’ customers can be your most valuable resources; how a lack of understanding of wage and hour compliance could devastate your business, to a look at how to drive business to your door through social networking.
Herman Trend Alert: Navigating the New Year
Some sage advice for corporate leaders about how to successfully navigate the new year.
Executive Interview with Todd Crane, Division Vice President of Coalition for BI
Todd Crane is the division vice president of coalition for BI, the company behind the Aftermarket Rewards program. Crane has had 22 years of direct marketing experience, 10 of which have been focused on the development and implementation business-to-business loyalty programs. Crane is based out of BI’s corporate headquarters in Minneapolis, Minn. The Aftermarket Rewards
A Call to Action to Determine the Root Cause for Returns
In case you missed it, we are repeating our publication of the following article, authored by Tom Easton and Chuck Udell of Essential Action Design Group exclusively for aftermarketNews and Counterman magazine. It is intended as a call to action for the industry to fund the effort to determine the Root Cause for returns. Essential Action Design Group and Babcox Publications hope to develop a joint research project as a result of this call to action, and subsequently publish a series of articles to educate the industry and (hopefully) significantly decrease returns in the future. We encourage you to get involved.