Ray Evernham/Sherwin-Williams Custom Charity Car Raises $280K at Barrett-Jackson Auction - aftermarketNews

Ray Evernham/Sherwin-Williams Custom Charity Car Raises $280K at Barrett-Jackson Auction

NASCAR Championship crew chief designs, builds and auctions off the ForPly; raises funds for young adults and children with Autism/Asperger Syndrome.

SCOTTSDALE, Ariz. – Concluding the largest event in the Barrett-Jackson auction company’s 42-year history, charity was the big winner. In particular, it was the recipient of a special, one-of-a kind, custom-built muscle car provided by three-time NASCAR championship-winning crew chief and ESPN racing analyst Ray Evernham.
 
Featured as one of the showcase vehicles at the recent Scottsdale, Ariz., auto auction, its sale Saturday night raised $280,000 for Evernham’s IGNITE foundation to assist children and young adults with Autism and Asperger’s Syndrome.
 
Originally unveiled at the Sherwin-Williams Automotive Finishes booth at SEMA Show 2012 in Las Vegas, Evernham’s street-legal 1964 Plymouth Belvedere combines old school American style with modern NASCAR racing technology. Aptly named "ForPly," the custom car marked Evernham’s debut as a car designer and builder.
 
“We set out to design the ultimate street machine that took a vintage American muscle car with great motorsports heritage and brought it into the modern age,” said Evernham. “There is not another one like it in the world. We appreciate it being highlighted on center stage on the biggest night of the Barrett-Jackson Scottsdale auto auction.”
 
“Sherwin-Williams is proud to partner with Ray Evernham on his first design venture, and especially so that Ray specified the car’s color scheme using Sherwin-Williams Automotive Finishes,” said Bobby Moody, the company’s director of motorsports “But more so, we’re excited to see this completed project raise more than a quarter million dollars for such a worthy cause.”
 
Net proceeds from the entire sale all go to Evernham Family Racing for a Reason, a foundation that is funding IGNITE, a new program and facility in Davidson, N.C., operated by the Autism Society of North Carolina. IGNITE enables adults with high-functioning Autism or Asperger Syndrome to enjoy a better quality of life as valued members of the community in which they live and work.
 
Click here to read more about the design and paint scheme of the ForPly.

The same automotive paint technology as used on the ForPly is also now available from Sherwin-Williams in kit format. Planet Color Barrett-Jackson Restoration System Kits, available at Pep Boys, allow automotive enthusiasts to achieve a professional quality paint finish for under $500.
 

You May Also Like

Registration for AAPEX 2024 Now Open

AAPEX is the only event that combines live, interactive demos and training; expert-led business education; and in-person connection with the global automotive aftermarket community.

Registration for AAPEX 2024 is officially open. The event will take place November 5–7, at The Venetian Expo and Caesar’s Forum in Las Vegas, Nevada.

Recapping the 2023 AAPEX Show, 130 countries were represented and more than 500,000 square foot of expo space was available for attendee exploration. There were more than 100 training opportunities offered as well as 2,500 exhibiting manufacturers.

What to Expect at AAPEX 2024

The 2024 AAPEX Show will take place November 5-7 in Las Vegas.

AAPEX
Automotive Sales Council Announces Spring Membership Meeting

The meeting will be held the week of May 19, at the Hammock Beach Golf Resort & Spa in Palm Coast, Florida.

MEMA Aftermarket Suppliers Recaps 2024 Vision Conference 

More than 300 aftermarket executives heard industry leaders provide innovative insights and strategic outlooks into the future of the automotive aftermarket.

MEMA Aftermarket Suppliers Recaps 2024 Vision Conference 
Federated is Title Sponsor of Five More World of Outlaws’ Events

This is in addition to its continued sponsorship of the Federated Auto Parts Raceway at I-55, which hosts the World of Outlaws in April and in August for the prestigious Ironman 55.

Federated Becomes Title Sponsor of Five Additional World of Outlaws Events

Other Posts

MEMA’s SCO Forum Includes Tour of Long Beach Seaport

The Supply Chain & Operations (SCO) Forum meeting will take place May 14-15, in Long Beach, CA.

Continental Tire Introduces New Products at GOLD Dealer Meeting

Company leadership also detailed updates to marketing and incentive programs.

Conti GOLD Conference
High Performance Expo to Debut in Charlotte

The inaugural High Performance Expo (HPX) will be held from June 3-5, 2025, at the Charlotte Convention Center.

The High Performance Expo to Debut in Charlotte
ACC Provides Sneak Peek into Conference Speakers

Many thought leaders will share their knowledge on the latest trends, strategies and innovations in automotive communications. 

Automotive Communications Council