MONROE, Mich. Rancho, a leader in the performance off-road industry, has become an official sponsor of Tread Lightly!, a national nonprofit organization that is dedicated to protecting and enhancing recreational access and opportunities by promoting responsible recreation through ethics education and stewardship programs.
“Tread Lightly! aligns perfectly with the Rancho brand and the absolutely critical need to educate enthusiasts who are using recreational trails and areas throughout the United States,” said Chris Gauss, director, performance brands, Tenneco. “Tread Lightly! provides materials, programs and services within our industry that promise for a sustainable future for off-road driving. Their focus on education and stewardship is unmatched in the industry and by any other nonprofit organization.”