NEW HAVEN, CT — Along with this action, the company announced that it is closing an additional nine branch locations as part of its previously stated initiative to develop the best "go-to-market strategy" for each of the regions and customer groups it serves.

In addition, ACP will purchase select assets and assume the supply and servicing of Proliance products to local-market installer customers previously served by the nine Proliance locations. Proliance will continue to serve customers purchasing automotive and light truck products in these locations through retailers, wholesalers and distributors who service these markets. Specific terms of these transactions were not disclosed.

Exiting these branches, while maintaining the availability of Proliance products to its customers, is consistent with the company’s strategic goal of reducing operating costs, while building stronger relationships with retailers, wholesalers, distributors and other key customers that service these markets through their resale distribution networks. As a result of the actions announced today, the company will now operate 37 branches, each focused on superior customer service and profitable growth.

Heavy Duty customers in these markets will continue to be served through the company’s Heavy Duty regional plants, as well as through other Proliance branch locations, which will be adding focus on this customer segment.

  Proliance International has entered into a supply agreement with ACP of Florida, LLC (doing business as Cooling Parts Southeast). The agreement expands the availability of Proliance’s broad product offering of heat exchange and temperature control products in southern U.S. markets.