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Executive Interview With Margherita Balletta And Emanuele Vicentini Of Autopromotec

Today’s AMN Executive Interview features Emanuele Vicentini, brand manager, Autopromotec, and Margherita Balletta, media and external relations, Autopromotec, who share with aftermarketNews exciting details about this year’s event. The 2013 edition of the Autopromotec international automotive aftermarket trade show takes place May 22-26, in Bologna, Italy. In today’s interview, Vicentini and Balletta talk about the new technologies being used to reach out to attendees of this year’s event as well as the numerous side events taking place in conjunction with this year’s trade show to enhance the visitor experience.

Next Kevin Harvick #ChampionChat Session Takes Place Tuesday At 7 P.M.

The spokesperson for Federal-Mogul’s Champion brand of spark plugs, wipers and chemical additives, Harvick finished 18th in yesterday’s Food City 500 at Bristol (Tenn.) Motor Speedway and will compete in this weekend’s Auto Club 400 at Auto Club Speedway, Fontana, Calif.

CRC Reenergizes Lubricants And Penetrants Line With Enhanced Packaging And QR Code Technology

The updated packaging is already hitting store shelves and repair shop bays.

PEAK Motor Oil And Antifreeze And Michael Waltrip Racing Team Up To Launch ‘PEAK Stock Car Dream Challenge’

Challenge will launch a nationwide search for the next Michael Waltrip Racing stock car driving star.

TechSmart Releases New Electronic Throttle Body Tech Session

The new video presents the benefits of TechSmart’s new electronic throttle bodies and demonstrates a simple, step-by-step throttle body installation.

KYB Americas Corp. Announces New KYB Certified Ride Control Center Kit

Intended for automotive service providers, the kit is designed to help make it easier to evaluate vehicle control conditions and how to communicate those conditions to the motorist accurately via new HD graphic animation technologies and helpful training aids.

Fifteen Finalists Named In $125,000 ‘Search For A Champion’ Contest

Each finalist will receive a $5,000 Champion racing sponsorship, plus a chance to win the $50,000 grand prize sponsorship package.

Executive Interview With Jason Best, Vice President Of Sales And Marketing, Aftermarket, Spectra Premium

In addition to telling us more about the company’s new Oxygen Sensor program, which launched last week, and the company’s forward-thinking approach to new technologies, Jason Best shares with AMN readers his thoughts on brand reputation and the motivation that comes from industry recognition.

WIX Filters Expands Mobile Marketing Program

WIX adds the Richard Petty Challenger to join the WIX H2 in its mobile marketing outreach. The brand’s event presence is expected to expand by 54 percent this year.

CRP Automotive Launches New Facebook Page

Fans of the CRP Automotive page will be able to find out about the latest product offerings, product news, training tips and event updates, as well as view information and training videos and other industry related news. The Facebook page also will allow fans to share photos and tips, as well as their own experiences with CRP’s four product brands: ContiTech Automotive Belts, Rein Automotive Parts and Accessories, Pentosin Technical Fluids, and AJUSA Engine Parts.