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Siemens VDO Automotive Presents 2003 Rep of the Year Award

Siemens VDO Automotive has presented Mike Wirth and Doug Mathe of RepWorks Marketing with their 2003 Rep of the Year Award. RepWorks Marketing is responsible for Siemens VDO’s automotive aftermarket sales activities in California, Arizona and Nevada. RepWorks Marketing has represented Siemens VDO Automotive for approximately four years. RepWorks is headquartered in Los Angeles, Calif., and has an office in Phoenix, Ariz.

MPA Automates Catalog and Product Management with e-Publisher

Motorcar Parts of America (MPA) has partnered with Vertical Development Inc. (VDI) to consolidate its application and technical data into a single relational database. As a result, MPA’s customers can now access the latest product information linked to technical reference bulletins in a single lookup.

More Aftermarket Eye Candy at This Year’s North American International Auto Show

Although there’s no shortage of muscle on the main floor at this year’s North American International Auto Show — the 850-horsepower Chrysler ME412 concept is only the beginning — there’s also a subterranean performance theme that’s been missing from previous shows. Once the take-it-or-leave-it realm of marginal players like Daewoo and stillborns like the revival Cunningham sports car, Cobo Center’s downstairs Michigan Hall exhibit area is studded this year with an intriguing array of production vehicles enhanced by aftermarket bolt-on goodies: designer wheels, low-profile tires, oversize brakes, high-performance shock absorbers and more.

Aftermarket Legislative Advocate Passes Away

A long-time friend of the aftermarket, Jack Heyler, died on Dec. 26, 2003 after a six-year battle with emphysema. Heyler was a tireless worker in support of the independent aftermarket, leading industry efforts to defeat legislation that would have extended state mandated emissions warranties to 10 years/100,000 miles; and to obtain passage of SB 1146, which mandated that car companies make emissions-related service information and diagnostic tools available to the independent service industry. He was active in the Automotive Service Counsels of California and the Society for Automotive Engineers, helping found the Service Technicians Society a SAE affiliate group.