The Alliance Wraps Up One Convention, Sets Sights on Another
In a four-day event that ran March 21-24, the Alliance provided members with educational opportunities at 34 seminars as well as three days of vendor expo, inspirational speeches and entertainment.
Yokohama Becomes the Official Tire of the New England Patriots
Partnership with three-time NFL Super Bowl champion includes “Home Team Pride” promotion.
PPG to Be a Featured Sponsor for Upcoming Team Penske IndyCar Race
The vehicle will be driven by Team Penske’s Ryan Briscoe in the Iowa Corn Indy 250 and the Honda Indy Toronto events scheduled respectively for June 25, in Newton, Iowa, and July 10, in Toronto. The car will prominently feature the PPG Automotive Refinish logo on its right and left side pods and the PPG corporate logo on its nose and rear wing.
WIX Filters and Paul Tracy Join Dreyer & Reinbold Racing for the Indy 500 100th Anniversary
WIX will unite with the team for the first time as the primary sponsor for the Indianapolis 500 and also will serve as an associate partner on the No. 22 car of Justin Wilson for the 2011 season.
Quaker State and Hendrick Motorsports Expand Their Relationship
Partnership has thrived for 15 seasons, 12 NASCAR championships and nearly 150 wins.
Hankook Tire to Offer Second Season of Incentives with Great Hit Rebate and Car Giveaway
Baseball theme continues this fall, with new rebates, added products and 2011 Ford Mustang Shelby GT500 grand prize.
MAP Brake Safety Awareness Week Set for Aug. 21-29
Event is in its fourth year.
NASCAR-Sanctioned Online Racing Begins
iRacing.com is home to five NASCAR series.
CARQUEST Returning to Hendrick Motorsports in 2010
Two-year pact extends association with Mark Martin and No. 5 Sprint Cup team.
Yokohama Tire Corp. Continues Pro and College Football Sponsorship Programs
For third consecutive year, consumer and dealer promotions planned with Cleveland Browns, Baltimore Ravens, UCLA and USC.