Purolator Honored By Women In Auto Care For Cabin Air Filter Marketing Campaign
Purolator was honored for three different marketing tactics designed to introduce PurolatorBOSS Premium Cabin Air Filters with Febreze Freshness to fans of the iconic Febreze brand – a primarily female audience.
Brenton Productions Names Chris Crean Senior VP Of Sales And Marketing
Crean has been driving Brenton’s content partner relationships and leading the company’s business development programs to support client marketing efforts.
ATEQ TPMS Tools Promotes Grant Barnes To Marketing Manager
Barnes will have the primary responsibility of maintaining brand standards for ATEQ TPMS, as well as all private brands and designing key marketing and promotional material.
Q&A With David Boer, Vice President, Global Marketing And Strategic Business Development At CRC Industries
In this Q&A, Boer talks about environmental regulations and how they shape CRC’s product development.
ISC Industries Promotes Sue Asu Sole To Vice President, Global Sales And Marketing, Aftermarket Division
In her new position, Sole will continue to expand and develop new markets for the newly expanded range of chassis parts under the Suspensia brand, and continue growing the full line of lift supports, under the Tuff Support brand.
Plews & Edelmann Promotes Andrew Moe To Director Of Marketing Services
In his new role, Moe will have overall responsibility for the graphics department, website, social media development and all other digital communications for Plews.
Five Minutes With Brian Wheeler, Vice President Of Business Development And Marketing, Cloyes
Every so often, our editorial staff selects one aftermarket industry professional to get to know a little better Participants are asked to respond to a series of questions that can be answered in about the same amount of time you might spend chatting at the office coffee pot or waiting for an elevator. In this installment of “Five Minutes With,” we get to know Brian Wheeler, vice president of business development and marketing for Cloyes, a little better.
WIX Filters Unveils New Mobile Marketing Unit
The sprinter van features a WIX-inspired paint scheme and is fully equipped with WIX oil, air, fuel and cabin air filters. Video screens and a built-in gaming experience elevate the van to a state-of-the-art unit that provides a detailed look at the various applications of WIX Filters.
Alliance Hosts Hometown Summit During Annual Sales & Marketing Forum
Amid a three-day forum packed with classes, workshops, speakers and more, the Aftermarket Auto Parts Alliance Inc. invited a Senator to address the 125 shareholder attendees at its annual Sales & Marketing Forum in San Antonio.
Alliance’s Sales & Marketing Forum Reports Record Attendance
Nearly 150 sales and marketing professionals from four different countries descended upon San Antonio for the Aftermarket Auto Parts Alliance Inc.’s seventh-annual Sales & Marketing Forum on Sept. 11.
