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Yokohama Seeking Repeat Success at Pikes Peak

Yokohama also returns as the exclusive tire supplier of The Porsche Pikes Peak Trophy by Yokohama.

BendPak Invests in New Global Headquarters

BendPak expects to move from its current headquarters in Santa Paula, California, by the end of the summer. 

Manufacturers Push UHP Summer Tire Segment to the Limits

Tire dealers that are up to speed on features, performance and options will find success with their UHP summer customers.

Vehicle Owners Underwhelmed by Aftermarket Customer Service

Improving customer satisfaction can be as simple as providing free snacks or power for electronic devices.

Yokohama Tire Partnering with FuelFest for 5th Straight Year

FuelFest’s latest stop is at Irwindale Speedway (near Los Angeles) on Saturday, June 3.

MAHLE Launches Choice of Champions Promotion

The promotion offers technicians a chance to win one of two custom-built vehicles: Z06 Corvette and Jeep Gladiator.

Stanadyne Becomes Radford Racing School Official Sponsor

Stanadyne will develop performance-boosting fuel delivery systems and aftermarket products from track-testing.

WIX Announces National FFA Scholarship Winners

WIX will award a total of $8,000 to six recipients from among the thousands of students who applied for the scholarship.

ASE Education Foundation Partners on 10 Training Scholarships
2023 SEMA Show Registration Opens May 1

Planning ahead and registering early saves money, delivers greatest return on investment, SEMA says.

Hot Shot’s Secret Releases 2023 Product Guide 

Available in a digital format, the new 35-page guide details Hot Shot’s Secret’s entire product line.