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New Wells Engine Management Catalog Introduced in Time-Saving, Searchable CD Format

New all-lines catalog CD includes more than 3,000 additional part numbers, illustrated buyer’s guide and advanced product search functionality.

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FOND DU LAC, Wis. — Wells Manufacturing has introduced its comprehensive new Engine Management catalog in a single time-saving, searchable CD that eliminates the hassles, rapid obsolescence and waste of conventional print catalogs.

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Available through leading replacement parts distributors, the new all-lines catalog provides more than 3,000 new part numbers.

In addition to introducing the CD-based catalog, Wells is continuously updating its comprehensive online catalog available at www.wellsmfgcorp.com.

“Wells customers can now enjoy the best of both worlds – a comprehensive, searchable CD covering the entire Wells product line as well as a Web-based catalog featuring the latest coverage updates,” said Wells Marketing Services Manager Paul Engl. “Distributors and service dealers are quickly moving away from paper catalogs as leading manufacturers step forward with better solutions. Wells is committed to being on the leading edge of this trend.”

The new Wells Engine Management catalog enables parts professionals and their customers to instantly search the complete Wells product line without needing to access the Internet. The all-lines CD catalog surpasses the value of conventional paper catalogs through a sophisticated, user-friendly electronic search function as well as a fully illustrated buyer’s guide featuring single-view images of each product. (Multi-view images are available through the company’s Web-based eCatalog.)

Wells, a longtime member of the National Catalog Managers Association (NCMA), is a leading proponent of the industry’s ACES and PIES product data standards. According to the company, the Wells catalog team continues to develop innovative electronic catalog functionality, which, when combined with the company’s extensive and accurate product data, enables parts professionals to sell more engine management, ignition and fuel products, with fewer returns, each day.

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For additional information regarding Wells products and to obtain a copy of the new Wells Engine Management catalog, please contact your Wells distributor. Additional information and the fully updated Wells online catalog are available at www.wellsmfgcorp.com.

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