ATLANTA — NAPA Brakes is launching a new rebate program supported by a nationwide campaign for its Adaptive One brake pads and “The Perfect Brake Job.” 
The program kicks off in May, along with nationwide media support for Adaptive One, which will include radio ads in 150 markets (more than 2,200 stations) and satellite outlets; syndicated “Bob and Tom” voiced spots; USA Today ¼ page color ads; Google ads; and FoxSports.com Fantasy MLB league advertising.
During the month of May, consumers can get "The Perfect Brake Job" — which NAPA describes as the combination of the correct premium parts and the correct repair procedures — for less with a mail-in rebate. Those who have brake service at any participating auto repair facility with qualifying Adaptive One and Ultra Premium brake parts can get up to $90 cash back on a four-wheel brake job. Do-it-yourselfers who purchase qualifying Adaptive One or Ultra Premium brake parts at any NAPA Auto Parts store can get up to a $70 rebate on a four-wheel brake job.
