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Automotive Aftermarket Manufacturing

Immersion And Stanley Sign Licensing Agreement

Immersion’s high-quality touch feedback technology enhances in-vehicle interfaces and applications.

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Immersion Corp., a leading developer of haptic technologies, has expanded its license with Stanley Electric Co. Ltd., (Stanley) for the use of haptics in the automotive market. Stanley is a leading global supplier of lighting products and electronic components, including automotive electronics products and control panels for printers.

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“Many new car models are adopting haptics across various interfaces throughout the cabin. This new wave of adoption is enabled by technology advancements that deliver high-fidelity and high-definition experiences,” said Nobumitsu Shimada, senior director, APAC, Immersion. “We are pleased that Stanley has expanded licensing of our patented technology.”

Immersion’s high-quality touch feedback technology enhances in-vehicle interfaces and applications. Increasingly, haptics is being designed into automotive applications as more and more vehicles incorporate high-quality tactile effects for operations such as entertainment, navigation and climate control.

Learn more at www.immersion.com.

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