LA VERGNE, Tenn. – Hennessy Industries is partnering with international export management company Hockman-Lewis Ltd. to manage the sales and marketing of three Hennessy brands: COATS tire changers and wheel balancers, AMMCO brake lathes and lifts and BADA wheel-balancing weights, throughout Southeast Asia and the Pacific Rim.
According to Hennessy, this new partnership represents a commitment to capitalizing on the increasing demand for automotive service equipment in those markets.
“Hockman-Lewis is dedicated to the global promotion of U.S. and international automotive service equipment,” said Howard Hagan, Hennessy’s vice president of international sales. “This new arrangement offers Hennessy’s Asian customers continued world-class service and a complete range of high-quality products.”
Hennessy recently opened its newest manufacturing facility in Suzhou, China, and the company expects the partnership with Hockman-Lewis to facilitate the development of a strong position in the Asian automotive service equipment and tools markets.
“Partnering with Hennessy for the sales and marketing of its well-known brands fits perfectly into our company’s philosophy and portfolio,” said Greg Hockman, president of Hockman-Lewis, Ltd. “With our recent addition of experienced international sales professionals focusing on the Asian markets, we anticipate a growing presence throughout this part of the world.”
Hennessy initiated this partnership with Hockman-Lewis following the retirement of Ron Pfafflin, who had represented the COATS, AMMCO and BADA brands throughout Southeast Asia for the past 10 years.
