HOUSTON Gumout Performance Additives has announced the complete redesign of www.Gumout.com. The new website was constructed to align with the brand’s science-focused message and has been optimized for a consumer-friendly experience.
“We are excited to re-launch the Gumout website and give consumers the ability to see the science behind our products, understand which product is right for them, and learn about our Motorsports program,” said Andy Melton, brand manager, ITW Global Brands.
Created with the consumer experience in mind, the improved site will be the primary destination to learn about all of the products whether online or mobile. Gumout says it continues to improve upon its formulations and give consumers visibility into their proven product testing.
The site includes extensive information with key features to explore including:
* In-depth science pages that explain how fuel additives work and show the science behind Gumout
* New easy-to-understand product guide
* New videos demonstrating the science of fuel additives
* Completely redesigned product pages focused on the science and benefits
* Motorsports page with videos from The Gumout Gang