Continental Earns Three CES 2021 Innovation Honoree Awards

Continental Earns Three CES 2021 Innovation Honoree Awards

This year’s honoree recognitions mark Continental’s eighth CES Innovation Award.

Continental has been selected for three CES 2021 Innovation Honoree Awards. Its state-of-the-art Transparent Trailer technology and its Advanced Radar Sensor (ARS) 540 were awarded in the Vehicle Intelligence and Transportation product category, while its Ac2ated sound partnership was recognized in the In-Vehicle Entertainment and Safety category.

Selections are awarded by a panel of independent expert judges – including industrial designers, engineers and members of the trade media – to honor outstanding design and engineering in cutting-edge consumer electronics products across 28 categories.

“It’s always special to be recognized among the revolutionary products in the CES Innovation Awards,” said Samir Salman, CEO, Automotive Technologies, Continental North America. “The selections not only speak to the value of our technology, but also to the dedication of our team members globally who are constantly pushing to create new, noteworthy solutions for our customers. Recognitions like this inspire us to push further to see what additional mobility and safety solutions we can develop for the future.”

The Transparent Trailer technology extends Continental’s trailering portfolio to allow drivers to “see through” a trailer in haul and check the area behind and beside it. Based on Continental’s Surround View system, the technology enables safer driving while towing. Two cameras and a control unit work together to provide a panoramic view that renders the trailer virtually invisible. The result is a seamless live feed for drivers to see the road and any obstacles behind the trailer.

Continental’s ARS 540 is the first production-ready 4-D image radar. It supports automated driving systems all the way from partial to full automation. While previous systems were only capable of capturing information on range, speed and azimuth angle, the ARS 540’s long-range radar sensor calculates an object’s location in addition to range, speed and azimuth angle also with its elevation to create a precise map of the driving environment up to 300 meters. In particular, the elevation measuring capability of the radar sensor allows the most varied of objects, even relatively small objects, to be detected even more precisely. Additionally, the extended capability allows the ARS 540 to provide high-resolution detail for object identification to manage complex driving scenarios, even in adverse lighting and weather conditions, and at higher speeds.

The final selection is a partnership that pairs Continental and Sennheiser technology to create an immersive sound experience that eliminates the boundaries between reality and reproduction. The joint solution offers a scalable and adaptive sound system that supports the evolution of mobility towards a more user experience-oriented future. Continental’s Ac2ated Sound removes conventional loudspeakers from the vehicle and replaces them with small and lightweight actuators that excite surfaces. The newly added headrest audio feature provides a unique experience of individualized listening zones with a fully invisible integration. 

Sennheiser’s AMBEO Mobility leverages the audio specialist’s patented AMBEO 3D audio technology to deliver an immersive and natural in-car sound experience. It is designed, calibrated and finetuned to ensure an incredibly vivid soundscape and crystal-clear communication. Combining the two technologies creates an immersive, real-life experience for all listeners in the vehicle.

Learn more about these award-winning technologies and Continental’s latest innovations that drive the future of mobility during the All-Digital CES 2021 on Jan. 11-14, 2021.

You May Also Like

ZF Cleans Up Metro Park for Earth Day

ZF said the effort was in line with its dedication to sustainability, zero-waste and circularity.

ZF Cleans up Metro Park

This past weekend, MEMA Aftermarket Suppliers' Cheryl Dry and Brenna McCann joined ZF Group to help clean up Stony Creek Metro Park in Shelby Township, Mich.

The effort was in line with ZF's dedication to sustainability, zero-waste, and circularity—which includes remanufacturing to reduce resource use and enable a second life for many products, the company said.

PRT Launches 30 New Complete Strut Assemblies

The new items represent more than 10 million vehicles in new coverage, PRT said.

Motorcar Parts of America’s Selwyn Joffe on Core Values

Sustainability is embedded in every facet of the company’s operations, Joffe affirmed.

Motorcar Parts of America's Selwyn Joffe on Core Values
Bendix to Consolidate Nevada Operation into Indiana Campus

The company expects no changes to availability going forward and little to no customer impact as the consolidation is completed.

NexaMotion Group Expands Product Offering in Fort Worth, Texas

General repair product lines are now available at Transtar’s branch in Fort Worth, Texas, in addition to transmission and driveline-related products.

Other Posts

Continental Appoints New ‘Head of Region’ for the US, Canada

In this role, Rob Schroeder will oversee all of material handling, port, earthmoving and agriculture tire business in the US and Canada.

Continental Rob Schroeder
Continental Battery Systems Named Supplier of the Year by FleetPride

The award honors Continental Battery Systems’ consistency and reliability, focus on growth, and innovation in product offerings, FleetPride said.

Continental Battery Systems Named Supplier of the Year by FleetPride
Snap-on Approved for Direct Access to Nissan Secured Gateway Vehicles 

The ability to work with Nissan secure systems is available on Snap-on Wi-Fi enabled products operating the latest software. 

Nissan Secured Gateway Vehicles 
Solero Technologies to Acquire Kendrion’s Automotive Business

The acquisition would expand Solero’s presence with the addition of five European plants located in the Czech Republic, Germany and Romania, as well as one plant in the U.S.

Solero Technologies to Acquire Kendrion's Automotive Business