GARFIELD, N.J. – New Jersey-based wiper blade company ClearPlus has announced the launch of its new website, www.clearplus.com.
 
ClearPlus will feature the new website, along with new product packaging and a new heavy-duty wiper blade program next week at AAPEX in booth No. 2664.
 
According to ClearPlus, the new site is the first phase of the company’s objective to enhance the level and quality of its communications with the customers and prospects. The new packaging that will be unveiled at AAPEX leverages consistent design, intended to evoke brand integrity across all of its product lines, the company stated.
 
Raj Chawla, founder and CEO, stated, “ClearPlus is a grossly understated story of the North American aftermarket. Given our 15-year track record of consistently putting out high-quality, high-profit potential products for our customers and our unmatched sales and distribution support, we are determined to change this and expand our reach. The website features our company ethos of trust and reliability; our core skills, and our testimonials. It also features installation videos and identification of OE wiper form and arm type at the level of car make, model and year and is responsive to mobile and tablet platforms. It is content rich for routinely needed information by distribution partners. This domain knowledge is our edge in supporting our partners and what differentiates us as a niche player. Moving forward, we plan to leverage other digital platforms to get our brand better exposed and launch the site in other languages to pursue growth opportunities beyond North America.”
 
For more information, visit ClearPlus next week at AAPEX booth No. 2664 or visit the new website at www.clearplus.com.