Barrett-Jackson to Auction Restored 1964 Fairlane Painted in Bold Sherwin-Williams Planet Color Custom Finishes - aftermarketNews

Barrett-Jackson to Auction Restored 1964 Fairlane Painted in Bold Sherwin-Williams Planet Color Custom Finishes

Proceeds from the car, owned by Barrett-Jackson President Steve Davis, will support Armed Forces Foundation efforts.

WARRENSVILLE HEIGHTS, Ohio – Visitors to Barrett-Jackson’s upcoming fourth annual Las Vegas event will have the chance to bid on a meticulously restored 1964 Ford Fairlane custom, painted in the striking “Red Hot Chili Pepper” hue from the Sherwin-Williams Planet Color Barrett-Jackson Collector Color Series.

The Fairlane, one from Barrett-Jackson Auction Company President Steve Davis’ personal collection, will be auctioned off during the No Reserve event in Las Vegas, Sept. 22-24. One-hundred percent of the sale’s proceeds will benefit the Armed Forces Foundation, a national non-profit organization that provides support for wounded service members and their families, through Project American Heroes. Additionally, Barrett-Jackson will waive its commissions on the sale, as it has on all charity sales in recent years.
 
“Our men and women in uniform are on the front lines every day, and their families are continually called upon to put others first. We at Barrett-Jackson feel strongly about this incredible group of people and amazing charity, and that’s why I am willing to give up one of my prized possessions to show how thankful I am,” said Davis, who has owned the car for some time after acquiring it from a friend as “just a body with a rear axle under it.”

The car, which underwent hundreds of hours of restoration and detailing, was a showstopper at the 2009 SEMA convention, where it was displayed at the Sherwin-Williams booth. It features a Roush Performance 427IR, 8-stack fuel injection 560 HOP engine with torque of 540 ft-lbs and a Tremec TKO 6-speed.

Its custom finish comes from the Sherwin-Williams Planet Color Barrett-Jackson Collector Color series – a line of optically enhanced automotive paints containing special combinations of highly reflective additives. The color, “Red Hot Chili Pepper” (No. PCFP2), is one of 25 colors in the factory-package, custom paint line.

The Fairlane is the fourth vehicle Barrett-Jackson has offered in support of Project American Heroes. The company has increased the Armed Forces Foundation’s exposure and donations through the auction of three other special charity vehicles, garnering $880,000 for the foundation.

“We hope that the special touches and the eye-catching, rich Sherwin-Williams Planet Color paint scheme on this incredible car will drive bids high during the auction,” Davis added.

Planet Color Custom Paints and Finishes, including the Sherwin-Williams Planet Color Barrett-Jackson Collector Color series, are available at Sherwin-Williams Automotive Finishes branches and other participating distributors throughout North America.

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