Armorlite Further Expands Product Line

Armorlite Further Expands Product Line

New models covered include Wrangler JL 4-Door, Wrangler JL 2-Door and Jeep Gladiator JT.

Armorlite – a complete replacement flooring system for the off-road vehicle market – has expanded its coverage to include new products for three more Jeep models. New models include full front and rear coverage for the Wrangler JL 4-door and front coverage for the Wrangler JL 2-door and Gladiator JT. These new products are available for pre-order at now through Jan. 14, 2021.

With full-floor coverage, Armorlite brings an entirely new level of durability, style and performance and provides benefits that throw in mats and spray in liners can’t. It is easy to install, effortless to clean, delivers sure footing, significantly reduces cabin heat and noise all while providing unsurpassed drainage capability by channeling water directly to the drain plugs. 

“For most wheelers, interior flooring is an afterthought. Armorlite aims to change that completely,” said David Ladd, senior director, Auria Aftermarket, LLC.  “Armorlite truly is a one-of-a-kind product that offers a major upgrade in both performance and appearance.”

The new products include:  

  • Wrangler JL 4-door front and rear flooring
  • Wrangler JL 4-door front flooring
  • Wrangler JL 2-door front flooring
  • Gladiator JT front flooring

Each new product expansion is available in two colors – Mesa Smoke, the original matte black, and the new Desert Khaki, which gives tribute to the original Willy’s and the legacy of the early Jeep vehicles. 

The Armorlite team is planning to launch additional vehicle models early in 2021.

“Since launching Armorlite in Jan. of 2020, the market response has been exceptional. We’ve been out on the trails and getting feedback from customers however we can and we’re working quickly to bring additional products to market,” Ladd said.

You May Also Like

PRT Launches 59 New Complete Strut Assemblies

Extending PRT’s product portfolio in North America, the new release represents nearly 12M vehicles in new coverage.


PRT announced the launch of 59 new complete strut assemblies for the North American market.

The launch includes application coverage for Nissan Frontier, Toyota Highlander and Mercedes E-Class models, in addition to brand-new applications, such as the Dodge Durango 2022, the Ram ProMaster City 2022, and the Mazda CX-9 2022, among others, according to PRT.

SMP Releases 2023 Corporate Sustainability Report

The report provides insight into the company’s initiatives, future goals and achievements, Standard Motor Products said.

GSP Announces New May Part Numbers

The units released in May are in stock and ready to ship, GSP said.

Cooper Standard Issues Corporate Responsibility Report

Titled “Commitment to Excellence,” the report provides updates on key sustainability targets, initiatives and ambitions.

Mevotech Expands Coverage with 188 New Part Numbers

The release covers domestic and import passenger vehicles, pickup trucks, vans, SUVs and EVs, up to the 2023 vehicle model year.


Other Posts

MAHLE Finalizes Sale of its OEM Thermostat Business

As part of the transaction, ADMETOS is taking on around 600 employees in six countries.

MAHLE finalizes sale of its OEM thermostat business
ZF Aftermarket Releases 36 New Parts for US, Canada

ZF has introduced a total of 185 new products in 2024 under the ZF, LEMFÖRDER, SACHS, TRW and WABCO brands.

Dana Expands Spicer ReadyShaft Assembly Coverage

The addition of more than 3,000 new part numbers brings Dana’s ReadyShaft program
to over 13,000 active SKUs.

Litens Aftermarket North America Elevates Sustainability Efforts

Litens said it is dedicated to achieving carbon neutrality by 2030. 

Litens Aftermarket North America Elevates Sustainability Efforts