TORONTO — Professional mechanics have a chance to win a VIP trip to a NASCAR race weekend when they enter the “Raging Mechanic” video contest. The videos should depict a difficult brake service situation. The winner will be determined by online voting.
The contest, sponsored by NUCAP Industries Inc., and supported by major aftermarket brands, was inspired by a series of popular NRS brakes TV commercials last fall. One featured a mild-mannered mechanic who finally loses his cool over poor brake quality. The Raging Mechanic video contest seeks the same sort of irreverent, unique look at brake service situations that come up in the shop on a daily basis.
“We thought RagingMechanic.com and the video contest would be a great way to have mechanics share their horror stories about premature brake pad failure in a really funny way. I can’t wait to see the winning video,” said NUCAP Vice President of Marketing Bill Payne.
The RagingMechanic.com Web site was launched to provide a forum for mechanics to discuss repair business, products, repair procedures, training tips and problems they commonly see.
“Mechanics have expressed a concern over the low overall quality of brake pads they are seeing,” said Payne. “That is not a complaint we get with NUCAP’s NRS product.”
NRS is a technology from NUCAP Industries that is designed to make brakes better by bonding the brake pad friction material to the backing plate with hundreds of tiny metal hooks. NUCAP’s mission is to bring innovative technical solutions to its customers, assisting them to stay in the forefront of brake technology.
For more information on the Raging Mechanic video contest, plus information on the grand prize and secondary prizes, including Garmin navigation systems and Apple iPods, visit RagingMechanic.com.