Libertyville, Illinois-based Alltech Automotive announced it selected Red Line Marketing and Media to promote its QualityPro line of brake hydraulics and bearings in California.

“Red Line Marketing is thrilled to partner with Alltech and QualityPro Parts,” said Cody Hooper, owner of Red Line Marketing. “Their extensive hydraulic and wheel hub bearing offerings are exactly what we were looking for to offer a complete brake and wheel-end package with our representation catalog. We were very impressed with what QualityPro had to offer and can’t wait to get started growing the line here in California. QualityPro fits in perfectly with our undercar offerings, and we are excited to be able to expand our services to existing and new customers alike.”

“Alltech is proud to partner with Cody and the team at Red Line,” said Richard Odom, vice president of sales and marketing at Alltech. “We look forward to productive partnership as we grow our QualityPro line in California.”