BBB Industries recently won the Women in Auto Care’s 2018 Automotive Communication Award for its interactive label and packaging for its Gold Premier Brand.

“The interactive Gold Premier label and packaging is a first in the automotive aftermarket industry,” said Gerard Yanuzzi, vice president of marketing for BBB Industries. “Our goal is to always be a pioneer and to continue to be innovative in our approach to marketing our brands and to provide unique value to our customers.”

The Women in Auto Care Automotive Communications Awards recognize companies that provide automotive information through outstanding advertising, marketing and public relations efforts.

For an explanation video of how the Gold Premier packaging works, visit: http://www.bbbind.com/gold-premier-app/