GRI has launched a new website that focuses on clean design with an intuitive and consistent navigation system. GRI says the new site has improved menu functionality and a responsive layout that directs the user to the information most relevant to them. It also is fully responsive with mobile devices, making it easy to navigate on a wide range of web browsers and multiple devices.

According to GRI, the new website, gritires.com provides a clear message of what the company stands for and its values in developing, manufacturing and delivering the highest quality specialty tires.

Among the new features is an advanced Tire Finder. This application brings focus to GRI’s product categories of high-performance agriculture, construction and material handling tires, allowing users to filter through GRI tires and effectively narrow down the search for the tire that best suits their specific needs.

GRI’s Managing Director and Founder Prabhash Subasinghe stated that the new site is “a contemporary, multi-functional and highly resourceful website with an exceptional user-friendly interface. It will ensure speed and effectiveness, providing visitors with a more interactive manner of discovering the full range of GRI products.”

GRI says it will continue to communicate consistently with customers providing new information through news and events. The new website content is available in a total of nine languages: English, German, French, Spanish, Italian, Russian, Japanese, Korean and Portuguese.

Other features of the new GRI website include integrated social media links for Facebook, Twitter, Google Plus and LinkedIn, along with news and market announcements. The new website also features career opportunities available at GRI, allowing interested candidates to apply directly via the site.