Robert Bosch LLC has announced the launch of its “Engine Management for All” promotion. The promotion is being offered in conjunction with the marking of 40 years of Bosch oxygen sensors and its 1 billionth unit produced in 2016, to thank and reward technicians who recognize the quality of Bosch Engine Management products and regularly purchase and install them on their customers’ vehicles.

From now through Dec. 31, technicians who purchase $250 in Bosch oxygen sensors, fuel pumps or engine management products can submit proof of purchase to receive a $20 Cabela’s gift card, up to a total of five cards over the term of the promotion for a total value of $100 per location.

Bosch says the development of the automotive oxygen sensor paved the way for further company advancements in fuel injection and engine management, establishing Bosch as a global innovation leader. Today, Bosch supplies engine management systems and components – oxygen sensors, fuel pumps, fuel injectors, MAF sensors and many other engine management sensors – to original equipment manufacturers; and the same quality that goes into those OE systems is found on Bosch Engine Management Components for the aftermarket. These parts offer OE form, fit and function to meet or exceed manufacturer specifications, according to Bosch.

For complete details on the “Engine Management for All” promotion, contact a Bosch representative. Information on the entire Bosch aftermarket product lineup, including engine management products, can be found at BoschAutoParts.com.