SAN ANTONIO, Texas The Aftermarket Auto Parts Alliance has announced that two members of its family were awarded full scholarships to University of the Aftermarket’s Leadership 2.0. Each year, the Alliance is allocated two scholarships by AWDA University of the Aftermarket Foundation to send deserving individuals to the intensive leadership course. This year, one went to Shane Norman, regional sales manager for Alliance Bumper to Bumper affiliate, Eastern Warehouse Distributors Inc. The other was awarded to Charles (Chuck) Hartogh, owner of C&M Auto Service Inc., a Bumper to Bumper Certified Service Center. C&M’s Auto Service is a customer of Alliance Bumper to Bumper affiliate, Auto-Wares Inc.
Leadership 2.0 is an intense and intellectually challenging two-week executive development and learning experience deeply rooted in the application of automotive aftermarket leadership principles. Ideal candidates for the program are mid-career managers at the service dealer or warehouse level.
The two recipients fit the criteria to a tee, says the Alliance. Hartogh, based in Glenview, Ill., has been in the automotive service industry almost 38 years. He earned his associate’s degree in automotive technology from Triton College, is an Accredited Automotive Manager (AAM) through the Automotive Management Institute, a former ASE Certified Master Technician, sat on the Auto Value/Bumper to Bumper National Certified Service Center Council for three years, Niles Chamber of Commerce Business of the Year in 2012, Motor Age Shop of the Year in 2006, and
Glenview Green Business of the year in 2013.
Norman, based in Langhorne, Pa., has been with Eastern Warehouse
Distributors Inc. in various capacities ranging from sales to management. Norman is ASE-certified, a company representative to AWDA and AAPEX, a Service is the Difference Leader and was recently elected to the Sales and Marketing Committee for the Aftermarket Auto Parts Alliance. He has played an instrumental role in the expansion of the company from two locations to 27, opening new stores, targeting marketing areas, training staff, as well as working directly with wholesale customers.
As part of their participation in Leadership 2.0, both scholarship winners will attend two intensive one-week sessions at two different campuses of Northwood University. The first session will be in August at the Northwood University main campus in Midland, Mich. It will focus on industry trends, research and market analysis, competitive strategies and supply chain solutions, including numerous lectures from industry leaders. Each attendee will be assigned to a team that will collaborate on an aftermarket specific project over the ensuing six months.
Their second week will be in March of next year at the Northwood University West Palm Beach Campus. At that session, they will again be exposed to industry experts on a variety of subjects including business ethics, risk management and a variety of other subjects all while reviewing and completing their assigned team projects.