Bridgestone Becomes Official Worldwide Olympic Partner - aftermarketNews

Bridgestone Becomes Official Worldwide Olympic Partner

Bridgestone's partnership with the Olympics will start immediately and includes activation rights in connection with the Rio 2016 games. In addition, Bridgestone has been given sponsorship rights in Brazil, Korea, Japan and the United States through 2016. In 2017, the company's activation rights will extend globally.

TOKYO – Bridgestone Corp. has officially entered into an agreement with the International Olympic Committee to serve as the Official Tire of the Olympic Games. The company will be an official Olympic partner through the 2024 Olympic Games.
 
“As a global corporation, Bridgestone is excited to partner with the entire Olympic Movement, a group of organizations that not only brings together the world’s athletes at the greatest athletic festival, but also blends this celebration of sport with a spirit of service to community, social responsibility, a respect for diversity and a commitment to the fundamental principles of Olympism,” said Masaaki Tsuya, Bridgestone CEO and chairman of the board. “We look forward to a long and mutually beneficial relationship where, through this partnership, we will communicate on a global basis our commitment to society as well as our brand message.”
 
Bridgestone’s partnership with the Olympics will start immediately and includes activation rights in connection with the Rio 2016 games. In addition, Bridgestone has been given sponsorship rights in Brazil, Korea, Japan and the United States through 2016. In 2017, the company’s activation rights will extend globally.
 
 

You May Also Like

Hyundai’s Sung Woo Shin Joins Stradvision Board of Directors

Sung Woo Shin brings more than 20 years of automotive industry expertise to advance autonomous driving tech.

Hyundai_Motor_Company_s_SUNG_WOO_SHIN

Stradvision, an automotive technology company, has announced the appointment of Sung Woo Shin from Hyundai Motor Company to its board of directors.

Shin, who brings over 20 years of experience in the automotive industry, is currently the vice president at Hyundai overseeing Corporate Venture Capital investments, which include hundreds of direct investments and 17 funds. He holds a Bachelor of Science in Industrial Engineering from Purdue University and an MBA from China Europe International Business School (CEIBS).

DMA Adds New BrakeMaster Coverage

New coverage for Ford and Chevy includes popular pickup trucks and SUVs.

Brakemaster
GSP Releases New CV Axle Part Numbers

GSP said 14 new CV axle part numbers are in stock and ready to ship.

GSP
Akebono Expands Severe Duty Disc Brake Pad Kits

Akebono said it expanded its severe-duty ultra-premium disc brake pad line by 14 new part numbers.

Akebono Releases New Severe Duty Ultra-Premium Disk Brake Pad Kits
Philips Ultinon Drive 5000 LED Lightbar Line Expands

Lumileds has expanded the Philips Ultinon Drive 5000 series to include eight models.

Philips Ultinon Drive 5000 LED Lightbar Line Expands to Include Eight Lightbars

Other Posts

XPeng Announces Vehicle Delivery Results for April

With cumulative deliveries nearing 10,000 units since its launch, XPeng remains the top-selling all-electric MPV in China, the company said.

Volvo Study: 64% of Canadians Are Eyeing EVs for Next Purchase

Volvo Car Canada’s 2024 Mobility Report identifies key trends around EV adoption in Canada.

BorgWarner Announces Additional eMotor Business

The company says its HVH220 eMotor offers high power and torque density, enhanced efficiency and superior durability.

Schaeffler Recognized as a GM 2023 Top Global Supplier

This is the fourth time Schaeffler has been honored with this award.